Dance-a-Thon sponsor letter template
A clear, professional ask with tiers gets more yeses. Copy this sponsor letter, adjust the levels for your community, and send it four to six weeks out.
No obligation — talk through your goal with a coach, or start your event now. Trusted by 10,000+ events since 2007.
The sponsor letter template
[School letterhead]
[Date]
Dear [Business name],
[School] is hosting a Dance-a-Thon on [event date] to raise [$goal] for
[cause], and we'd love to partner with a local business like yours.
Our Dance-a-Thon brings together [#] students and their families for a
celebration of school spirit -- and your sponsorship would put your
business in front of our whole community while supporting local kids.
SPONSORSHIP LEVELS:
* Supporter ($100): Name on our sponsor sign + a social media thank-you
* Friend ($250): Logo on the event t-shirt + sign + social
* Champion ($500): All of the above + a banner at the event +
recognition from our emcee
* Headline ($1,000+): Presenting sponsor -- top billing everywhere
Every dollar you contribute helps cover event costs so that donations
go directly to [cause]. We'd be proud to recognize your generosity.
To sponsor, or to ask any questions, please contact:
[Name] | [Phone] | [Email]
Thank you for supporting our students!
[Name]
[Title], [School] Dance-a-Thon Committee
Customizing the tiers
Adjust the dollar levels to your community — smaller towns might use $50/$150/$300, larger ones more. Keep the structure: an entry level almost any business can afford, a mid level with t-shirt logo placement, and a top level with banner and emcee recognition. Tiers let businesses self-select and make larger gifts feel natural.
See the full strategy on the sponsors page and adapt this letter for larger companies using corporate sponsors.
Getting to yes
- Follow up in person — most yeses come from the follow-up, not the letter.
- Lead with the community — how many families will see their name.
- Make saying yes easy — clear contact info and a simple next step.
- Deliver the perks generously — over-thank sponsors so they return.
- Send a photo afterward — proof their support mattered.
Frequently asked questions
What should a Dance-a-Thon sponsor letter include?
Your school and event, the goal and cause, the number of families you reach, clear sponsorship tiers with perks, how their gift is used, and simple contact instructions. Keep it to one page and follow up in person.
How far in advance should we send sponsor letters?
Four to six weeks before the event, so businesses have time to say yes and get their logo onto your printed materials.
Ready to raise more — and keep more?
Get Movin' gives your group the online platform, a personal event coach, and 35+ tools to make your Dance-a-Thon the easiest, biggest fundraiser of the year.
Schools average doubling donations and keep 95–97% of every dollar.